Currently Viewing: Fall 2006


Previous Page Next Page
 

To stay younger longer, keeping your mind active may not be enough. Your brain may actually need a workout. That's why a team of scientists has developed a special brain fitness program. And it may bring you a step closer to the elusive fountain of youth.

Neuroscientist Michael Merzenich, Ph.D., says the brain is a learning machine, and it demands to be engaged in new learning. So, he and his team created the Posit Science Brain Fitness Program, a series of exercises to stop and even reverse memory loss. San Francisco - based Posit Science™ Corporation has been developing and testing programs for the past three years with the help of more than 50 brain scientists from leading universities around the world. Posit Science bases its programs on the principles of "neuroplasticity" - a growing body of knowledge that demonstrates the human brain's ability to adapt and physically change.

Fitness For Your Brain

 

Memory games and quizzes require participants to match sounds. The exercises get faster -- forcing the brain to process quicker, sometimes as fast as a 30 year old! "The brain really can outlive the body," Dr. Merzenich says.

"In a series of controlled, blinded studies, involving hundreds of participants aged 60-97, we have consistently seen strong results," said Dr. Mahncke, vice president of research at Posit Science. "Older brains are no less remarkable than young brains in their ability to learn."

To get maximum benefit, doctors recommend people age 40 or older undergo 40, one-hour sessions of the brain fitness program. Humana Inc. is partnering with Posit Science to afford members the opportunity to use this brain fitness program to

 

keep mentally sharp and alert as they age. Humana Medicare members are already empowering themselves to stay as healthy and fit as possible through Humana's value-added programs that focus on wellness and healthy lifestyles, as illustrated by the SilverSneakers® Fitness Program. Now, they will also have the opportunity to flex their mental muscles and include brain health in their fitness regimen.

     

Humana Medicare members will soon be able to purchase a brain fitness program that focuses on sharpening memories, improving attention spans and enhancing communication processes. The program will be marketed under both the Humana and Posit Science name and will consist of a series of easyto- use computer exercises. Posit Science's patented programs run on most laptops or personal computers with no need to purchase special equipment.

     

"Our members have responded with overwhelming enthusiasm to the health and wellness programs we offer through our Medicare Advantage plans," said Gail Miller, Humana's Vice President of Strategy and Product Development, Senior Markets. "As a result of our partnership with Posit Science, we will be able to give our members even more opportunities to remain engaged and active. Maintaining an active mind with tools such as the brain fitness program will enable older adults to continue to enjoy life experiences to their fullest capacity. This is great news for our members and their families."

   

Dr. Merzenich says learning a new language or a musical instrument are other ways to keep the brain young.

   
Previous Page Next Page
© 2004-2008 4-2008 Lifestyle Family Fitness, All Rights Reserved